Implementing AI ethical principles into everyday activity represents a change from business as usual for most organisations. Some of the considerations are:
How to establish and address potential risks?
Bridging the gap between ethical principles and business practice begins with assessing an AI system. The GSMA, together with a group of mobile operators, have developed a Self-Assessment Questionnaire that helps establish and address the risks that an AI system may pose.
What are the tools that can help answer some of the questions?
The Self-Assessment Questionnaire asks some probing questions to help explore whether an AI system is compatible with the principles. Have a look at the Chapter 3 of the AI Ethics Playbook to see technical tools that can help answer some of the questions by highlighting problem areas, visualising patterns, or analysing processes to help interrogate AI systems.
How can we support establishing new business as usual activities?
Introducing new ethical principles into an organisation requires a change management programme. People need to change their approach to AI and Big Data tools, challenge their assumptions, and follow new processes. In chapter 3 of the AI Ethics Playbook you will find resources designed to help educate and engage organisations about different methods of approaching ethical conversations.
“Digital leadership is a cornerstone of our T25 strategy and we’re committed to the ethical use of Artificial Intelligence in our operations and in our customer interactions. Our collaboration with GSMA and other top global mobile operators allows us work together to protect customers and employees, remove any entrenched inequality and ensure that one of our most advanced technologies operates reliably and fairly for all our stakeholders” Nikos Katinakis, Telstra Group, Executive Networks & IT